How Did Your Logo Or Brand Come About?

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Permalink Reply by MW Flower Design on November 11, 2009 at 7:03pm

Hi,

I had a graphic designer to do my logo and all the stationary elements. I have an email signature, my constant contacts newsletters came out with the design mirroring my site, which was designed by the same graphic designer, GR Illustrations . I carry the same design, including logo, colors, fonts etc., through all of my ads and other publications. I strongly believe that having business card and other literature that clearly tell what you do and is consistent through out helps branding your business. And my business card always gets very positive comments. Yes, it was quite an investment at the beginning but I am very happy with that.

Margaret Woroszylo
MW Flower Design

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Permalink Reply by WeddingMediator on November 16, 2009 at 4:02pm

Great question because branding is so essential. First, I studied my market to find out what would attract them. Then I turned to a graphic artist to create the bold, friendly, modern style of PositivelyWed.com

What I didn't know was the extent to which I'd need to carry the logo- cards, postcards, online avatars, online ads, different sizes. Then there's the idea of sub-branding. I'm developing products (ecourses, ebooks) that have names but need to fit under the original brand. I try to remind myself that, like with all things in business, it's a process. Next step- getting social media profiles all branded. It never ends...;)

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Permalink Reply by Stylish Affair"s By Mickey Long on November 16, 2009 at 4:29pm

Wedding Mediator,


Thank You, I like your Logo, I want to find something that isn't the same as everyone else, I want one, that is unique, but relates to the wedding and event industry and really adds a punch! Why does it seem all the good logos are taken. How much would one expect to pay for graphic artist? Where does one go to study the market? That doesnt cost a arm and a leg?

Thank you
for your reply
I take every answer, and consider it a priceless gift.
STYLISH AFFAIR'S
by Mickey Long

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Permalink Reply by I Want A Poem - Amy on November 18, 2009 at 7:04pm

I'm just in the process of updating all my visual presence at the moment and there is so much to think about.
I definitely think that a good consistent brand will be of benefit to a business.

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Permalink Reply by Stylish Affair"s By Mickey Long on November 20, 2009 at 1:55am

Thank you Amy
I believe you are correct a visual presence gives the right professionalism. Thanks for your comment, and good luck with yours at I Want A Poem.
Best Regards,
STYLISH AFFAI'RS
Weddings and Social Events
By Mickey Long.

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