I am wondering if wedding vendors pay for advertising to popular outlets like google adsense, and if so, if you feel that your return on investment is fair or not for what you are paying.
Or if you use some sort of directory or listing that you feel has return the more for your buck.
I am curious as to advertising opportunities that seem to be everywhere , but do they really work?
Those are great tips. I've heard many great things about FB ads as they seem to be super targeted if you place the right parameters.
I'll give it a shot, as everyone that I talked to seems to be quite happy with the results there.
Thanks for the tips!
I just wanted to mention that I also advertise on google, bing, numerous wedding sites, bridal magazines (online) and a print ad in a wedding vendor book for the last 8 years (been in business 10) and can honestly say I haven't seen as much reaction to my attempts to gain new business (and a quick ROI) as I have with facebook. I love how you can target the audience you want and see the progress daily of how many people you reached, looked, 'liked' it, clicked through to your site, etc.. Luckily my presence online for so many years gets me more organic clicks (than paid) so I was able to lower my google budget and increase it on facebook. Totally totally worth it. Good luck.
Christina, I've used Facebook for ads, as well. I find it to be a very helpful tool.
The best advertisement I ever had was on Here Comes the Guide. However, Yelp is a close second and it's free. I really took the time to develop my Yelp page and it's brought me very good business. Whichever method you choose, good luck.