All:
I am, alas, a baby-boomer. (The tail end of it, but a baby-boomer nonetheless.) I have an admission- I do not get it. I can post things to my Twitter account, but I must admit, I am not a part of the generation that really understands why.

Please extol the virtues of Tweeting. What is the point?

Now, be nice. I am truly trying to understand how to use Twitter to my business advantage .

Thanks,
Teresa

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Personally, I love Twitter better than Facebook. It's easier to reach out to people and get instant response. I mostly use Twitter to connect to other professionals, celebrities and news sources. Like all social media platforms, you can't force it or make it obvious. Social media should be 80% information/engagement and 20% promotion. You shouldn't be trying to sell, sell, sell all the time. But rather, put out relevant and interesting content to keep your followers engaged. 

Thank you, Samantha!

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