Did you know that Americans exchange 7 billion greeting cards a year??? Seriously. 7 billion. That's almost beyond comprehension.
This is why the Greeting Card Association exists. A group that keeps the stationery industry life blood flowing. Every year at the National Stationery Show in New York City they host the LOUIE Awards... which is basically the Oscars for us in the card and invitation biz (named after Louie Prang, who of course invented the Christmas card, what else?). There…
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