An Easy Way to Write a Wedding Business Plan

Wedding Professionals:

 

As we get deeper into 2011, it's helpful to evaluate how we operate our businesses.  Not everyone who runs a wedding business begins with a business plan, but I can't stress enough how much it helps to have one. A good business plan will help you to organize and define your objectives. And ultimately, it will help you define programs to achieve your objectives. Business plans also help you to define agreements between partners, evaluate new product lines, promotions and expansion. An effective plan usually contains the following elements:

  1. Executive Summary - Features the highlights of your plan and sells your idea in two pages or less.
  2. Company Summary - A factual description of your company, ownership, and history.
  3. Products or Services - Describes your products and/or services and how they stand out.
  4. Market Analysis - Summary of your customers, competition, market size, and expected market growth.
  5. Strategy and Implementation - Describes how you will sell your product and establishes milestones.
  6. Management Summary - Provides background on the management team.
  7. Financial Plan - Contains key financials including sales, cash flow, and profits.


What makes a successful wedding business plan?
You must have a well thought-out plan that is clear and concise. Its structure must be logical, and the business plan must outline how you will achieve profitability.


How can you easily write a wedding business plan? Sitting down and looking at a blank computer screen as you prepare to start your business plan can be daunting. I recommend that you 'Google' the keyword phrase 'business plans' and leverage free templates that are posted on the Internet.  In addition, you can check out 10 sample plans specifically for wedding businesses.


Do you have any wedding business plan tips to share with our wedding forum? If so, please share your comments below.





About This Blog: Christine Dyer is the Creator and Founder of BridalTweet. Christine has an MBA in marketing and shares over ten years of marketing expertise with the wedding community. In this weekly blog, you'll find advice on an array of wedding business topics such as how to market to brides, social networking, wedding PR, wedding sales, vendor networking, branding, pricing and much more. Please pass this news along to your own professional wedding network. To receive this advice in your email inbox each week, Sign Up for a Free BridalTweet Membership.

Views: 345

Comment by Carol Thomson on February 1, 2011 at 12:53pm
Christine, thank you for continuing to offer the best business information around for wedding professionals. This business is full of wannabes --- that's how many of us got started. Professionalism brings the level of our entire industry up. Thanks!
Comment by Blush Notes on February 1, 2011 at 3:37pm
I could not agree more! Having a business plan helps keep me focused and allows me to track my goals. Even for the smallest of businesses, a business plan can never be a bad idea!
Comment by Moonlit Bridals on February 2, 2011 at 6:54am
I just posted asking for any information on this very topic. Thank you so much!
Comment by Cinematic Picture on February 4, 2011 at 12:34pm

Great information once again! Thank you!

Comment by Special Moments Caribbean on February 16, 2011 at 11:45am
I feel like I am on the right track! I used one of these templates when I was preparing my business plan.

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