Aishwarya Rai Bachchan reintroducing the saree not as nostalgia, but as contemporary couture

She’s Back in a Saree! The reigning Queen of Cannes, Aishwarya Rai Bachchan brings the Indian drape back to Cannes after years. At the 78th Cannes Film Festival the undisputed global icon and former Miss World, Aishwarya Rai Bachchan makes a striking return in a visual statement envisioned by costume designer and fashion designer Manish Malhotra. Manish Malhotra’s craftsmanship and Aishwarya Rai Bachchan’s timeless beauty together created celebrated couture, craft and cinema.

Aishwarya Rai Bachchan’s ensemble marks a deliberate departure from conventional red carpet codes, reintroducing the saree not as nostalgia, but as contemporary couture. A bold assertion from the brand, rewriting what Indian ceremonial dress can signify on the global stage. Aishwarya’s handwoven Kadwa ivory Banarasi handloom saree exuded artisanal elegance. The Kadwa brocade technique stands as a true testament to the unmatched skill of Indian weavers. A meditation in ivory, rose gold and silver, the saree features handwoven brocade motifs and hand-embroidered zari detailing in real chandi (silver), further extending the sanctity of the fabric. The hand embroidery was celebrated all over the saree and full-sleeved blouse which added regal power to Aishwarya’s Cannes red carpet look.

Her alluring red carpet ensemble was paired with heirloom high jewellery featuring over 500 carats of Mozambique rubies and uncut diamonds in 18k gold. The first time Aishwarya Rai stepped on the Cannes red carpet draped in a saree was back in 2002 and later was seen celebrating the six-yards of sheer elegance in 2010.

Aishwarya’s flawless and understated glam highlighted her signature winged eyeliner. This is also the first time Aishwarya applied sindoor on the Cannes red carpet. Styled by Allia Al Rufai, this 2025 Cannes red carpet appearance is going to be remembered for a very long time. History was made, and the saree won again!