How Pinterest Can Increase Your Google Rankings

 


Dear Wedding Professionals:


A few weeks ago, I shared 6 Tips on How to Use Pinterest to Grow Your Wedding Business.  For those of you who haven't heard, Pinterest is the new social network that both brides and wedding pros are embracing.  It is different from Facebook and Twitter because it is far more visual.  It’s not about posting a sentence or paragraph in hopes of starting a conversation. Instead, members post images of things that interest them.  That’s what gets the conversation started.  Pinterest gives us an opportunity to share our interest in weddings and to find brides who enjoy the same things.  

 

Today, I'm going to hand my blog over to my dear friend, Kathy DalPra of BrideAppeal.com.  She is a wedding SEO expert and created a special video to teach you how to use Pinterest to increase your website's Google rankings.   Oh, and if you'd like to share your Pinterest address, please comment below.  Our Pinterest address is Pinterest.com/BridalTweet.  You can also follow Kathy DalPra at Pinterest.com/BrideAppeal.  We'd both love it if you followed us!  Or better yet - pin this page!  Pin It


Here's to your success!





About This Blog: Christine Dyer is the Creator and Founder of BridalTweet. Christine has an MBA in marketing and shares over twelve years of marketing expertise with the wedding community. In this weekly blog, you'll find advice on an array of wedding business topics such as how to market to brides, social networking, wedding PR, wedding sales, vendor networking, branding, pricing and much more. Please pass this news along to your own professional wedding network. To receive this advice in your email inbox each week, Sign Up for a Free BridalTweet Membership.

Views: 3793

Comment by Rev. Annie Lawrence NYC on February 16, 2012 at 12:50pm

Your news is always *so timely*!  I just joined Pinterest,

you can find me here: http://pinterest.com/revannienyc/

& I'm sharing this article with my SEO team.  Thanks!

Comment by Stacey Leon on February 16, 2012 at 2:51pm

Great video and great tips!

 

Here are our boards...

http://pinterest.com/butterflybkshp/

Comment by Colette Cormier on February 19, 2012 at 2:21am
I hate to be the bearer of bad news but it's really important to use Pinterest with caution as their sign up agreements are pretty direct in telling you that they are free to sell and use any images that you upload. In the wedding business, many makeup artists use photos to promote their work that can be taken by pro photographers who are happy to let us use them to promote our services but wouldn't want to relinquish copyright and use. See http://www.bizjournals.com/boston/blog/startups/2012/02/pinterest-c...
Comment by Kelli Noel Crannell on March 12, 2012 at 1:14am

Great video and great tips!  I am definitely a Pinterest-Addict.  Here is my Pinterest address - http://pinterest.com/kelli_crannell/

 

thank you!

Comment by Vacaville Opera House on March 12, 2012 at 12:40pm

Thank you for all the great tips Christine! We have been on Pinterest for a few months and love it! Our pinterest address is http://pinterest.com/VacaOperaHouse 

Comment by Bobette, MyOnlineWeddingHelp on March 12, 2012 at 2:00pm

I've just started following those of you I wasn't before; also shared this article on Facebook and Google+.
It seems Pinterest is continuing to grow at a fast rate. I ran across a new service, Pinerly, that is going to help manage your pins...see the most popular ones, schedule pins, etc. They are doling out invites gradually. When you register your email, you get a special referral URL to give out...when others register through it, you get "bumped" closer to the beginning of the line. This is mine: http://www.pinerly.com/i/pQc56   

Comment by Bobette, MyOnlineWeddingHelp on March 12, 2012 at 2:29pm

Collette, I know what you mean regarding http://www.bizjournals.com/boston/blog/startups/2012/02/pinterest-c... ... a lot of photographers, in general, are upset about the terms because people are pinning their work without permission. Many--but not all--are adding the "no pin" tag to their code, which prevents repinning, and/or only making low-res, watermarked versions available.

As pinners, we need to be very careful. Some--like those selling a product, authors of corresponding tutorials, or random people sharing photos of a pet--want their images shared; but others you and the article's author mentioned are disgruntled about Pinterest. I am now much more careful about what I pin (and probably should go back and scrutinize earlier pins) ...I'm pretty comfortable about pinning/repinning any image meant to sell that particular product or one that a blogger clearly made to demonstrate a tutorial or their business, but am leery otherwise.

(As I write this, I wonder if the images Pinerly is encouraging people to pin are their's to give? ... Surely that's a yes?)

While on the topic, another copyright pitfall is grabbing a photo from Google images to illustrate a blog post ... many of those are copyrighted, with no permission to reuse. That one's an issue, whether it gets pinned or not. I have a friend who ended up paying a lot of money to avoid a lawsuit. As for me, I used to always use images from my merchants and link to them, but those tend to be pretty boring. Lately, I've been creating my own images when I do a blog post--starting from a royalty free image I buy from bigstockphoto, dreamstime, or another stock image place--and adding the title, along with my URL (subtly). Those tend to be much more popular and I know for a fact they aren't stepping on anyone's copyright.    

Comment by Colette Cormier on March 12, 2012 at 4:05pm
I'm a little pin-shy Bobette, since I've been on the other side of the fence in terms of copyright infringement
I've had people from several countries take photos off of my website and use them on their makeup artist site as their work, including UK, South Africa, Australia, the US and then the worse culprit was in my own city of Toronto; I had to chase them to take the images down. I also had a makeup artist take one of my original articles and post it on her Facebook notes page word for word as her bylline; facebook removed the page in 24 hours for me. I encourage bloggers and others to share my images as work they like or want to comment on but I don't want pinterest taking a stronghold on my images. Most of the wedding gallery photos are ones I took myself but what about the people in the photos? They've approved and signed off on my use for my marketing materials not a place like Pinterest...so thanks for adding to the discussion; You open up more food for thought
Comment by Bobette, MyOnlineWeddingHelp on March 12, 2012 at 4:29pm

That is just WRONG for them to do that, Colette.

 

(Offtopic sidebar, but regarding someone taking your article...if you ever get one who doesn't take copyrighted content down, you can also file DMCA complaints with Google and their host/upstream providers and get them removed.)

Comment by Colette Cormier on March 12, 2012 at 7:54pm

Thanks for the support and tip; I've had no problem having them take my images off because I tell them they are violating their host policies and the web host will be notified and end up taking their site off the server. I give them one week to remove them because they need time if they aren't the web designer themselves. Thanks for the DMCA heads up!

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